Description
Can your hospitality business survive the next five years without owning its customer data? Discover how to stop leaking revenue and build a resilient brand in the most challenging economic climate in decades.In this episode, Thomas Viguier and Markus Perkumas dive deep into the shifting landscape of the European hospitality sector with Fryderyk Szydlowski, co-founder of Embargo. Fryderyk shares his journey from professional basketball to the front lines of Joe & The Juice, explaining how he built a platform that now powers over 3,000 locations across Europe. We explore why the "old way" of running a restaurant is dead and how savvy operators are using data to fight back against rising labor costs, inflation, and high marketplace commissions.🚀 The "leaky cup" analogy: why retention is the only metric that predicts 10-year success.⚖️ How to balance high-commission marketplaces like UberEats with high-profit direct sales channels.🥐 Simple strategies for increasing average transaction value (ATV) by 20% through "habit shifts."🌍 The economic "wonder" of the Polish tech scene vs. the current UK hospitality sentiment.🏁 Practical advice for first-time founders on raising capital without losing your long-term vision.About the Guest:Fryderyk Szydlowski is the co-founder of Embargo, a leading loyalty and CRM platform for the hospitality industry, having previously served as Head of Marketing for major UK hospitality groups and a Training Manager at Joe & The Juice.About Aulium:Aulium is a video show dedicated to Innovation and Private Capital. Hosts Thomas Viguier and Markus Perkumas interview industry leaders to uncover the mechanics of European tech ecosystems, M&A strategies, and the future of investing.Connect with us:➡ Follow Aulium on LinkedIn: https://www.linkedin.com/company/aulium➡ Thomas Viguier: https://www.linkedin.com/in/tviguier/➡ Markus Perkumas: https://www.linkedin.com/in/markusperkumas/#privatecapital #innovation #HospitalityTech #aulium #SaaSGrowth