Geoffrey Grosenbach / PeepCode

Adam talks with Geoffrey Grosenbach about his quest for greatness as Senior Visionary in building PeepCode Screencasts. Complete with the signature voice that Geoff delivers, he walks us through the various aspects of building Peepcode from scratch, adhering to the Minimal Viable Product methodology (MVP), starting on "the cheap" and the reason he says "no" to DRM to reduce piracy on his digital products.