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Interview: Jeff Davis, Founder & CEO at Molio Inc. | Startup diary 421

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Today we have an interview with Adam Callow and Jeff Davis, Founder & CEO at Molio Inc.

For 23 years, Jeff Davis built brands at Procter & Gamble, in various leadership roles and in numerous product sectors, and in several countries. In fact, more than half of Jeff’s career has been outside the U.S.

After retiring from P&G in 2009, Jeff was the angel investor, board member and eventual CEO of Orabrush Inc., which pioneered Molio’s model and successfully built the Orabrush tongue cleaner brand.

According to Google, Orabrush was one of the first companies to build and commercialise a product on a global level only leveraging YouTube advertising. Orabrush was also recognised as one of the 10 most iconic ad moments on YouTube alongside billion dollar brands.

DenTek Oral Care acquired the Orabrush brand in 2014.

The “Molio Method” has been touted as a disruptive approach for building brands and has been recognised by AdAge, the Wall Street Journal, the New York Times, TechCrunch, ABC’s Nightline, MediaPost and Bloomberg TV.

Jeff is a rare executive that has run global billion dollar businesses and has also successfully launched two startups with successful exits. At the University of Utah business school, Jeff serves as adjunct professor of Marketing and is a published academic author.

Connect with Jeff:

https://www.linkedin.com/in/jeffddavis/

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