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How to Build Habit-Forming Products
This Week in Business
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Nir Eyal has been dubbed "The Prophet of Habit-Forming Technology" by the MIT Technology Review. Nir joins host Americus Reed to discuss his best-selling book on consumer behavior "Hooked: How to Build Habit-Forming Products" on Marketing Matters.
Hosted on Acast. See acast.com/privacy for more information.
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