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How Inclusion Shapes Design

This Week in Business
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Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of exclusion. In her book "Mismatch: How Inclusion Shapes Design", Kat Holmes describes how design can lead to exclusion, and how inclusive design methods can be a source of innovation and growth, especially for digital technologies. Host Dan Loney talks with Kat about her book on Knowledge@Wharton. Book: https://www.amazon.com/Mismatch-Inclusion-Simplicity-Technology-Business/dp/0262038889

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