Soci raises $12M to help big brands manage local marketing

According to CEO Afif Khoury, we’re in the middle of “the third wave of social” — a shift back to local interactions. And Khoury’s startup Soci (pronounced soh-shee) has raised $12 million in Series C funding to help companies navigate that shift. Soci works with customers like Ace Hardware and Sport Clips to help them manage the online presence of hundreds or thousands of stores. Learn more about your ad choices. Visit podcastchoices.com/adchoices