EP068 - PA-CB - In conversation with Reeju Datta, Co-founder, Cashfree

As India’s e-commerce landscape continues to boom, ranking 9th in global cross-border growth, companies are increasingly looking for ways to streamline international payments.In this episode we dive into the dynamic world of cross-border e-commerce payments with Reeju Datta, co-founder of Cashfree. Reeju offers a behind-the-scenes look at how Cashfree has been a game-changer in this space, helping Indian businesses expand globally without the hassle of setting up shop abroad. From discussing the innovative beginnings of Cashfree—designed to reduce the reliance on cash-on-delivery—to explaining the complexities of Payment Aggregator Cross-Border (PACB) licences, Reeju shares insights that will fascinate both FinTech enthusiasts and business leaders. In this episode we discuss: 💸 Cashfree’s origin story 💰Cross-Border E-Commerce Payments ⚙️ Payment Aggregator Cross-Border (PACB) Licence 🌍 Innovations in Cross-Border Payments Listen now to discover how cross-border payments are evolving, and how Cashfree is leading the charge in making global transactions smoother and more efficient for Indian businesses. Contact Reeju LinkedIn: https://www.linkedin.com/in/reejudatta/ Contact Cashfree LinkedIn: https://www.linkedin.com/company/cashfree/ X: https://twitter.com/gocashfree Website: https://www.cashfree.com/