Frankly Speaking | S12 E5 | Faisal Sultan, Vice President and Managing Director of Lucid Middle East

On this episode we speak with Faisal Sultan, the Vice President and Managing Director of Lucid Middle East. We talk to him about EV adoption in the Kingdom, Lucid’s new challenges following its CEO’s sudden exit, all as rival Tesla reportedly prepares to launch operations in Saudi Arabia. And as Lucid ramps up production in the Kingdom, will Saudi be the decisive force that propels Lucid back to profitability?