8. My Thoughts about the "Coffee Market Crisis"

The commodity coffee market is at a 13 year low--at levels below the cost of production for many farmers.  There has been a lot of talk about this issue in the coffee industry as well as the media.   It's not a simple issue nor is it, in my opinion, being addressed appropriately by the industry. In this episode I give my opinions on this current coffee market "crisis" and talk about what Mayorga has always done to help producers lessen their dependence on the commodity coffee market.