53. How to make your wellness business more inclusive with Sarah Taylor

In today's bonus episode, I’m talking to Sarah Taylor, LGBTQ+ Coach for Queer Women, Trailblazers & Allies.  Making our businesses more inclusive to people who identify with different genders and sexualities from ourselves can feel like a minefield that we don’t want to get ‘wrong.’ I ask Sarah how to navigate this and what tips she has for helping you create a more welcoming and inclusive business. Some of the things we talked about when it comes to making your business more inclusive: What the benefits are of making your business more inclusive. Why pronouns matter and what to say if someone asks why you’ve included them in your website or profiles. How to be inclusive without being ‘token gesture’. The necessity for making mistakes and being willing to get it ‘wrong’ when you attempt to be fully inclusive in your business. How to be inclusive whilst still niching and knowing your ideal customer. For example - how to say you help women in the menopause, but still be inclusive. For episode show notes, resources and links, head to: https://vickyshilling.com/juststartnow-podcast