How to use a Blog as a Marketing Strategy

Learn how to start a blog and use blogging as a marketing strategy to grow your small business.Today is an episode that I’m interested to tackle because it’s about something I honestly have no desire to do; blogging. Yep. Lots of you love it, I know the value, but it’s not something I’ve felt like I can tackle. So, I’m excited to bring you this conversation about how to start a blog and build it authentically in a manageable way with our guest, Samatha Laycock. Samantha started blogging in 2014 as a way to share her story. It was the only way she knew how to heal from my past. ​Over a year, she truly fell in love with who she was and began to notice the impact that she was having on those around me.​She started blogging as a self-care/mental health blogger and has grown throughout those years. ​Whether you want to start a blog to share your story, grow your business, or build a business, she is here to help you.Key Takeaways: How to start a blogHow to plan your blogHow to identify your target audience (and write authentically for them)Connect with SamathaWebsiteInstagramPinterestMusic: Tuesday by Sascha Ende, Music.io