So Money with Farnoosh Torabi

Are we headed for another housing crash — or is today’s market fundamentally different from 2008?On this Ask Farnoosh Friday, Farnoosh digs into the state of the housing market with insights from real...

 Almost 30 years ago, before financial wellness was a line item in anyone's benefits package, before it was a buzzword that we all throw around in this space, my guest today was watching something unf...

Bernadette Joy, founder of Crush Your Money Goals, shares her unexpected journey into early retirement at 41, the emotional and financial surprises along the way, and how she's redefining purpose and ...

This week on Ask Farnoosh, we unpack the latest updates to Trump Accounts, including new workplace contribution options that could make these child investment accounts more appealing for families. We ...

Today we're talking about a kind of power most of us are terrified to claim: the power of our own voice.My guest is Samara Bay, speech and speaking coach to CEOs, politicians, and tech founders, and a...

Getting into college was supposed to be the hard part. So why are so many kids arriving on campus and falling apart?That's the question that's driven Ana Homayoun's work for 25 years. She's an educati...

This week on Ask Farnoosh, we're talking about the financial conversations that can save families years of stress—and why it's never too early to start having them.First, a story from my daughter's le...

We talk a big game about taxes, until the bill actually shows up in our inbox. This week I'm digging into a question that's been nagging at me ever since Montclair, one of the most progressive towns i...

Jesse Mecham, founder of YNAB (You Need A Budget), returns to So Money to discuss his new book, Never Worry About Money Again, a thoughtful guide to reducing financial stress by changing the way we th...

Farnoosh recaps a webinar on navigating money conversations with loved ones, then dives into the week's financial news: the Fed holding rates steady, what Apple and Microsoft earnings mean for your in...

This episode is brought to us by Back Market, the world's largest pure-play premium refurbished tech marketplace. Back Market's mission is to make refurbished tech the mainstream choice, by extending ...

If you've ever felt like the math just doesn't work anymore, that you're doing everything right and still coming up short on rent, groceries, and student loans, this episode is for you.Freddie Smith s...

This week on Ask Farnoosh, I'm reflecting on a memorable visit to the Today Show with my daughter, Colette, and how exposing kids to new experiences can shape their futures. That conversation leads in...

Today's show covers the ins and outs of LLCs and S-Corps and how to determine which one (or both) is best for structuring your business. The guest is Hannah Cole, creator of Sunlight Tax. You can visi...

Anthony O'Neal, had $6.32 to his name on a Wednesday night. He needed gas. He was hungry. He ended up cutting two McDonald's double cheeseburgers in half — that was his food for the next two days. He ...

On this week's Ask Farnoosh Friday, we're tackling five thoughtful listener questions that touch on everything from career transitions and combining finances as a couple to insurance, retirement accou...

Today's episode is for anyone who has ever stood in the vitamin aisle reading about the exact right creatine dosage for a woman "in this stage of life" and thought... okay but where's the aisle for my...

What if the secret to extraordinary wealth isn’t about betting on the next big thing, but buying something tried-and-true—like a plumbing business, a car wash, or a cleaning company? What if the futur...

We're exploring two topics that are at each end of the life spectrum - child savings accounts and Medicaid. First, what is a Trump account? Farnoosh began contributing to her kids' accounts over the w...

My guest today is someone I've known and admired for a long time — Bobbi Rebell, CFP®, founder of Financial Wellness Strategies and author of Launching Financial Grownups: Live Your Richest Life by He...

We spend so much of our lives chasing money—believing that once we earn enough, save enough, and invest enough, happiness and freedom will finally follow.But what if the real goal isn’t more money… it...

This episode aired originally on May 1, 2026.May 1 is College Acceptance Day and as many families grapple with the soaring cost of college, Farnoosh shares thoughts on how to decide whether a college ...

What if the most important investment you make in your child's future isn't paying for travel sports, tutoring, or the latest smartphone—but investing in your relationship?Farnoosh sits down with Brid...

The art market is one of the least regulated, most opaque wealth transfer systems on the planet. We're talking billions of dollars moving between billionaires, oligarchs, and heads of state — with alm...

Watch the full commencement speech on YoutubeLearn about and reserve your seat for Book to Brand.Farnoosh reflects on the biggest money lessons from producing 2,000 shows across 11 years. And listen t...

Today we're talking about FORO, the fear of running out. According to a new sweeping study from Corebridge Financial, Americans are nine times more likely to say they'd regret running out of money whi...

What if debt isn't a personal failure—but a symptom of a much bigger problem?For years, we've been told that financial struggles come down to individual choices: spend less, budget better, work harder...

Join us for Book to Brand on Friday, October 9, in New York City. Early bird tickets are available now at BookToBrand.co.Farnoosh shares a parenting mishap from her book A Healthy State of Panic—accid...

What does it really take to land a traditional book deal in 2026?In this episode, Farnoosh sits down with book proposal strategist Richelle Fredson, founder of Book Proposal Blueprint, to unpack what ...

Today we're talking about one of the most stressful financial moments in a young person's life — that gap between graduation and a real paycheck.My guest is Jahleane Dolné, founder of the Postgrad Pla...

This week, Farnoosh answers listener questions about rolling over an old 401(k), managing $100,000 in savings for a 68-year-old on Social Security, and how couples should discuss and merge finances. ...

Hey SO MONEY family — something special in your feed today.My friend Lindsey Stanberry is taking over with an episode of Family Money, her new podcast series with Babylist through The Purse. Lindsey h...

When Beth Kobliner published Get a Financial Life nearly 30 years ago, the average first-time homebuyer in America was 28 years old.Today? It's 40.That one number captures just how dramatically the fi...

This week on Ask Farnoosh, we're tackling some of life's biggest financial decisions—from navigating a major income gap in a relationship to deciding whether a promising restaurant venture is worth th...

What does it mean to build wealth when the world hasn’t always made space for your identity? That’s the question at the heart of today’s conversation, and the driving force behind a powerful new book ...

Gold has captivated humanity for thousands of years—but why?In this episode, Farnoosh sits down with author and financial historian Dominic Frisby to explore the fascinating story behind one of the wo...

This week on Ask Farnoosh, we're tackling one of the biggest money questions of all: When can I retire?Inspired by a viral Instagram reel about repeatedly refreshing a retirement calculator in hopes o...

What if the most important inheritance you leave your family has nothing to do with money?Not stocks. Not real estate. Not a trust fund.But instead, a written record of your values, your hard-earned l...

It’s rare in personal finance that someone comes along and doesn’t just offer advice—but completely rewires how we think about money, work, and what it means to live a good life.My guest today did exa...

This week on Ask Farnoosh, Farnoosh tackles some of the biggest personal finance questions listeners are wrestling with right now, from AI-powered banking tools to buying a home in today’s expensive m...

Today’s episode is about neurodivergence, the workplace, and a question that more families and employers are beginning to confront: Why are so many talented people still struggling to get hired and su...

Women today are more educated than ever. More ambitious than ever. More likely to be breadwinners, business owners, and leaders in their households and communities. And yet — despite decades of progre...

This week: A possible Covid-related tax refund, the demographic with the biggest student loan defaults, can AI help with your money….and All-things 529 plans and college savings with Patricia Roberts....

Today I’m joined by Carrie Joy Grimes. founder of WorkMoney and the author of the new book The Joy of Money. She’s a former union organizer who spent years helping workers fight for better wages and b...

Guest Simone Stolzoff, journalist and author of the new book, How to Not Know: The Value of Uncertainty in a World that Demands Answers, says we are living through what the World Health Organization c...

Farnoosh shares Mother’s Day plans, and reacts to news including the April jobs report and an Apple class-action settlement that could pay eligible iPhone 15 Pro/Pro Max and iPhone 16 buyers up to $95...

What does it actually mean to be “rich” today?Because if you’re waiting for the old playbook to work—go to school, get a stable job, buy a house, retire comfortably—you may be waiting a long time.The ...

We all say the same thing: I don’t have enough time.Not enough time to work, to parent, to rest, to exercise, to finally do the thing we’ve been putting off for years.But what if that story… isn’t act...

May 1 is College Acceptance Day and as many families grapple with the soaring cost of college, Farnoosh shares thoughts on how to decide whether a college education is worth its price tag. Would you s...

Qe don’t talk about sports a lot on this show. But today, we are—because this is really a story about money.Right now, women’s sports are having a moment. Investment is pouring in, media deals are gro...