Startup BizCast
Copyright © EndGame Public Relations 20181
Average play count100
Played0
SubscribersPeople like to call social media the new town hall, and it truly is. Whenever there’s a big news event, people hop onto sites like Facebook and Twitter to talk about it. But, what should your ...
- 2
- 7 years ago
05:00
Having too much work is a great problem to have, until it’s so much that you don’t have time to actually do the work. In this episode of Startup BizCast, host Steve Mullen gives some advi...
- 2
- 7 years ago
05:38
As the owner of PR and social media firm, Startup BizCast host Steve Mullen knows where a lot of the landmines are hidden in that world, and how to avoid them. In this episode, he talks about he bigg...
- 2
- 7 years ago
04:49
Working from home is fantastic, but for many people it’s a serious struggle. How do you get past the idea that there are other things you could do around the house OTHER than working? In this ...
- 2
- 7 years ago
06:03
Have you ever gotten yourself in a long conversation with someone you thought could end up being a client, and they asked question after question about how you would handle certain situations? Have y...
- 2
- 7 years ago
05:18
Setting your prices for potential business is a hard thing, because most of the time the potential client doesn’t tell you how much they’re willing to pay you. So, how can you make sure y...
- 2
- 7 years ago
06:29
If you want to speak to your audience through traditional media relations, advertising, or social media, you need to know where to find them. In this episode of Startup BizCast, host Steve Mullen tal...
- 2
- 7 years ago
04:33
It’s tough being the owner of a micro business or sole proprietorship. In many cases, you’re the only one doing the work and you don’t have anyone to consult or bounce ideas off of....
- 2
- 7 years ago
04:39
Your business is probably on Facebook, Twitter, and LinkedIn. You may even be on Instagram. But, are you actually communicating, or are you just making announcements? In this episode, EndGame PR Pr...
- 2
- 7 years ago
03:52
It’s completely understandable that it’s hard to find time for social media when you’re a small business owner, but not doing it is a mistake. In this episode, host Steve Mullen giv...
- 2
- 7 years ago
03:51
This episode is all about who your friends are on social media, or, more specifically, who your friends should be. Most business owners and social media managers maintain personal accounts that they ...
- 2
- 7 years ago
06:28
Our country has a fake news problem. A lot of people use the term to describe news stories they simply disagree with, but truly the spread of incorrect news is a growing issue. As a social media man...
- 2
- 7 years ago
04:46
Customer service isn’t something that’s just done face-to-face or even over the phone anymore. Customers have more of an upper hand now, because they can broadcast their complaints to the...
- 2
- 7 years ago
04:49
In this episode, I mix it up a little and tackle a topic that’s more about internal communications than PR or social media. When you have a business that employs people who may be from FOUR dif...
- 2
- 8 years ago
06:46
No matter what kind of business you have, there’s a chance that something will happen that will lead to the media reaching out to find you for a story you didn’t really want to be a part o...
- 2
- 8 years ago
04:15
It’s no secret that the traditional news media isn’t nearly as powerful or even healthy as it was just a decade or two ago. Most people get the at least a portion of their news from socia...
- 2
- 8 years ago
03:23
I frequently have discussions with clients about which social media outlets they should be using to promote their organizations. Most small to medium-sized businesses don’t have the time to foc...
- 2
- 8 years ago
03:58
A social media content strategy is a great idea for organizations of all sizes, but at some point or another, it’s likely you’ll run out of ideas of what to write about. What do you do th...
- 2
- 8 years ago
02:31
While Facebook has been a blessing for businesses trying to build an audience, over the past few years we’ve seen those blessings limited as the social media giant makes it more and more obvious...
- 2
- 8 years ago
04:13
It’s been a long wait for Episode 87 of Startup BizCast, but that wait is over. After nine years, I’m publishing all new episodes, starting today. Startup BizCast began in 2007, and offe...
- 2
- 8 years ago
05:04
There has been quite a gap between episodes 85 and 86. The reasons for that are plentiful, but one of the biggest is that I’ve been doing a lot of speaking engagements that have taken away the...
- 2
- 17 years ago
13:30
Between hardware like mobile phones and new social media tools, there’s so much new technology coming out every day that it can be hard to keep track. If you’re able to harness some of t...
- 2
- 17 years ago
10:00
The social media landscape changes so quickly … almost every day! The pace of change is so fast, in fact that it’s sometimes hard for professionals to keep up, let alone small business o...
- 2
- 17 years ago
12:00
It’s no April Fools … tax day in the U.S. is rapidly approaching. That means you’d better be getting to work on your tax returns. If you’re not, you may need to think about...
- 2
- 17 years ago
10:30
After a bit of a long hiatus, Startup BizCast is back with episode 82! In this show, we take the pulse of entrepreneurship. How are things going out there? Our guest is Chris Benjamin from Rogue...
- 2
- 17 years ago
13:30
It’s tough to hire new employees these days. It may seem like a strange statement, and it’s not top on the list of concerns of most people, but it’s something to consider. If you...
- 2
- 17 years ago
21:25
Back in the 1990s, all you needed to do if you wanted funding for your business was show up with an interesting company name and slogan … and you’d get all you wanted. These days …...
- 2
- 17 years ago
07:30
After missing a week of the show … I’m back! This week we have our promised episode on how small business owners can use Twitter. I’m a member of the micro-blogging site and use ...
- 2
- 17 years ago
00:00
This week we welcome back one of our favorite guests. Ken Colburn from Data Doctors joins us to talk about this year’s Consumer Electronics Show. Ken was at the show in Las Vegas, covering i...
- 2
- 17 years ago
00:00
Happy New Year everyone! Startup BizCast is back from the Christmas and New Year’s break, and ready for action! In this episode, I give a few suggestions for resolutions for this year for smal...
- 2
- 17 years ago
00:00
There’s a large portion of the population that would probably rather take a bath in a tub full of those newly-discovered cyanide spitting pink millipedes than speak in front of a room full of pe...
- 2
- 17 years ago
15:00
Free is good … free is great! With times as rough as they are for small businesses, we need to save money wherever and whenever possible. This week on Startup BizCast Ken Colburn from Data D...
- 2
- 17 years ago
00:00
This week we tackle small business websites, and what they need. I go solo to discuss three different types of small biz sites, and the integral parts of each. Included are the online business car...
- 2
- 17 years ago
00:00
Note: I’m publishing a day earlier than usual this week, partly because there was no episode last week and partly because of the Thanksgiving holiday in the U.S. This week we have not one piece ...
- 2
- 17 years ago
00:00
A few weeks back I was one of the presenters in two different webinars from PRWeb. Each of the presentations was about small business marketing, and during each I talked about business blogging. A...
- 2
- 17 years ago
00:00
Local, state, and federal U.S. government contracts are NOT easy to get. However, they tend to bring in good money, particularly for small business owners who aren’t used to multi-thousand or ...
- 2
- 17 years ago
00:00
This week, I welcome a good friend and guest from the first handful of Startup BizCast episodes. The topic of the week is SEO for press releases. More and more people are catching on to the fact t...
- 2
- 17 years ago
00:00
Despite having a bigtime name behind them, businesses like McDonalds, Hair Cuttery, and Century 21 are all small businesses. They’re franchises, and most of the time they’re owned by som...
- 2
- 17 years ago
00:00
This week, we’re talking about how to manage the flow of money going out the door, while the poor economy worldwide may be limiting the amount of money that’s coming in the door. My gues...
- 2
- 17 years ago
00:00
Almost a year and a half ago, in episode five of Startup BizCast, I reviewed a list of online news release distribution services. These sites will post and distribute your news release across the we...
- 2
- 17 years ago
00:00
A recent study from ABI Research indicates that the number of people watching videos online has doubled in the past year. It’s obvious that people are becoming more comfortable using this tech...
- 2
- 17 years ago
00:00
Are the worst enemies to your small office computer network banging on the gates, or walking around inside the castle? Truly, there are plenty of people out there trying to harm your business, eithe...
- 2
- 17 years ago
00:00
Fall isn’t a time when you normally think much about taxes … unless, that is, you filed for an extension back in April. If you did, that means your taxes are due next month. Additional...
- 2
- 17 years ago
00:00
These days, if you only use your cell phone to talk to other people, you’re considered behind the times. Today’s cell phones email, text, surf the web, and much more. My guest this wee...
- 2
- 17 years ago
00:00
I love it when someone emails a friend about my business. How would you like it if thousands of people were emailing friends about something you created? When something on the Internet gains that ...
- 2
- 17 years ago
00:00
It feels good to get back into the studio chair after taking a couple of weeks off this month — one due to workload and one due to vacation. This week we’re talking about another new med...
- 2
- 18 years ago
00:00
This is a packed show! In this week’s interview segment: What if one of your customers became the victim of identity theft … and you were the cause? Needless to say, it wouldn’t be...
- 2
- 18 years ago
00:00
This week we’re joined by an honest-to-goodness double agent. It’s true. Double Agent Derek Meister is with the Geek Squad, a service that provides technology solutions for consumers t...
- 2
- 18 years ago
00:00
I’m back! After a one week hiatus, Startup BizCast returns for episode 58. This show ran a touch long, due to having listener feedback and a longish interview. Both were so good, however, ...
- 2
- 18 years ago
00:00
On this week’s episode, we’re talking about small business owners who also happen to be stay-at-home moms. My guest and her partner call them “Mompreneurs”. These moms are runn...
- 2
- 18 years ago
00:00
Description
Startup BizCast, hosted by Steve Mullen, offers news, advice and education for small business owners. The program is produced by EndGame PR, a social media public relations firm based near Richmond, Virginia. For more information, please visit https://endgamepr.com/startupbizcast/ .
Ages
Clean Content
No comments
