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The Sound Off Podcast

© 2016-2025 The Sound Off Media Company
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    Let's go to Lagos! Tony Doe is one of the most thoughtful voices in Nigeria, and he's here to provide some excellent insights into the past, present and future of podcasting. As a former Nige...
    • 12

    • 5 months ago
    39:43
    I attended PodSummit YYC in Calgary back in September—a creator-driven event reminiscent of the early days of Podcast Movement. Supported by Amazon / Art 19 and highlighted by an outstanding ...
    • 1

    • 9 months ago
    09:12
    In the podcast world, a feed drop is when one podcast publishes an episode from another podcast directly into its own feed. I know, sounds serious. It's not really. It's basically a way to sh...
    • 1

    • 1 year ago
    22:07
    When it comes to careers in radio, it's not about whether or not you'll get fired someday- you will. It's about how you bounce back. And I can't think of a more perfect example of bouncing ba...
    • 1

    • 1 year ago
    52:35
    Heather Osgood is the owner of True Native Media, and returns to talk about the same thing we talked about last time - podcast monetization strategies. A lot has changed since Heather's last ...
    • 1

    • 1 year ago
    40:13
    Graham Richardson, a veteran Canadian journalist, discussed his career, including his time at CBC, ITV (Edmonton) CTV, and his coverage of the 2022 Ottawa trucker convoy protest.We talked abo...
    • 1

    • 1 year ago
    44:51
    Elsie Escobar is, without question, one of the pioneers of podcasting.All the way back in 2006, she started one of the original yoga podcasts: Elsie's Yoga Class, which garnered 4 million dow...
    • 1

    • 1 year ago
    44:59
    Marc Scott knows voiceover, and how to market voiceover. He wrapped up his radio career in 2011 but shared his early fascination with radio and how he got his start in the industry through a ...
    • 1

    • 1 year ago
    51:51
    Larry MacInnis has had an incredible career in radio, working largely for the legendary CHUM Radio in Toronto. He shares his incredible journey - from growing up listening to CJCB in Cape Bre...
    • 1

    • 1 year ago
    48:45
    James Cridland is Editor of Podnews, the daily podcast newsletter. He is also radio futurologist - a writer, consultant and public speaker on radio’s future.In this episode you will hear...
    • 2

    • 1 year ago
    49:25
    Sarah Spain was a three-sport athlete in high school and heptathlete at Cornell before going on to her epic broadcasting career, highlighting her experiences in sports and media. She explains...
    • 1

    • 1 year ago
    51:15
    This week Jay Stone, station manager and program director of 102.3 NOW! Radio and 99.3 Up in Edmonton, shares his journey from the Air Force to radio. Jay highlighted the NOW!'s various succe...
    • 1

    • 1 year ago
    51:58
    Dani Stover is back on the show for a 3rd time and she discussed her experience with AM 640's "Let's Talk with Dani Stover," a non-live, pre-recorded radio show that curated content from acro...
    • 1

    • 1 year ago
    38:24
    Our fearless leader, Matt Cundill discusses the challenges and outlook for radio and podcasting in 2025. He criticizes the current state of radio, noting its lack of innovation and the disint...
    • 1

    • 1 year ago
    09:16
    Matt Cundill and Terry Dimonte get together for their annual Christmas podcast tradition, which began in 2016. Terry explains the difficulty in scheduling a meeting with Prime Minister Justin...
    • 1

    • 1 year ago
    01:09:36
    Podcast Pioneer Rob Greenlee is a podcast Hall of Famer (Class 2017), host of the New Media Show (along with Todd Cochrane), Podcast Tips, Trust Factor, Spoken Life Show and Behind the EV Whe...
    • 1

    • 1 year ago
    44:29
    Annalise Nielsen is the head of podcast strategy and development at Lower Street. We talked about the college years at Queen's University and how her professor was an early podfader in an att...
    • 1

    • 1 year ago
    50:08
    Thanks to our group sponsors: Rogers, Pattison Media, Corus Entertainment, iHeartRadio, Stingray, Vista Broadcasting, Harvard Media. The Following summary of winners is from Broadcast Dialogu...
    • 1

    • 1 year ago
    53:44
    We love having Fred Jacobs from Jacobs Media on the show to discuss things like Tech Survey and the AQ Study. What do listeners come to radio for? Well since 2018 it has been for personalitie...
    • 1

    • 1 year ago
    46:14
    Ian March, Program Director of Indy 88 in Toronto, discussed his 25-year radio career. He started at Sports Radio 1200 in Ottawa, then moved to Kingston for K Rock 1057. Ian became APD for Ma...
    • 1

    • 1 year ago
    40:39
    Lisa Brandt's career in radio and voiceover is a testament to the power of versatility, resilience, and a willingness to embrace change. From her early days in small-town radio to her time at...
    • 1

    • 1 year ago
    01:00:12
    Legendary radio broadcaster John Leslie, shared his journey from building a three-watt transmitter in his bedroom to becoming a program director at WEIR in Weirton, West Virginia. He discusse...
    • 1

    • 1 year ago
    01:00:36
    We dive deep into the importance of audio promos for podcasts. Steve Goldstein, returns to make a compelling case for why every podcast needs a well-crafted audio promo.Steve told us that as ...
    • 1

    • 1 year ago
    28:40
    Our Quarterly Feed Drop. This is where we play an episode from another awesome podcast. You might remember a few week's back we had Jeff Umbro on the show. His show is called Podcast Perspect...
    • 1

    • 1 year ago
    36:03
    Mary Anne Ivison was laid off in 2021. Ivison discusses the difficult transition and mental health challenges she faced after losing her job, but how she eventually found success in voiceover...
    • 1

    • 1 year ago
    48:34
    Donna Reed, a former radio host, podcast creator, and voiceover talent discusses her dcareer in radio, including her times at WQDR and WRDU in Raleigh, NC; then to KLOL and KODA in Houst...
    • 1

    • 1 year ago
    25:45
    Tony Garcia's journey through the radio industry over the past four decades provides a fascinating glimpse into the evolution of syndicated content and the changing landscape of the medium. F...
    • 1

    • 1 year ago
    49:10
    You likely know Steve Pratt's name from his days as founder of Pacific Content. The company that created stories about brands set the bar for branded podcasts in the late 2010's. The company ...
    • 1

    • 1 year ago
    48:16
    Back in 2016, Leslie was the PD for 107.7 The End in Seattle, driving the station to huge success in the millennial market. Since then, she's taken on a few more stations, been elevated to ov...
    • 1

    • 1 year ago
    32:44
    Jordan Heath Rawlings, host of the Big Story Podcast, returns to discuss the evolution of daily news podcasts over the past five years. We first had Jordan on the show in 2019 after year one ...
    • 5

    • 1 year ago
    36:42
    Over a year after Matt recorded a Summer of Discontent - he looks back on a second summer of discontent which feature more radio stations closures on AM, small FM size stations and one FM sta...
    • 1

    • 1 year ago
    13:59
    Jeff Umbro, is the founder of The Podglomerate, an award-winning podcast services firm specialized in production, marketing, and monetization of outstanding content.In this episode, we discus...
    • 1

    • 1 year ago
    50:00
    Sharon Taylor, Senior Vice President of Podcast Strategy and Product Operations at Triton, discusses her career journey from hospitality management to podcasting. She joined Omny Studio in 20...
    • 1

    • 2 years ago
    42:04
    Blubrry's CEO Todd Cochrane is back once again this week, and this time he's got a new toy he's eager to share: The Thrive bundle, Blubrry's first major foray into AI integration for podcaste...
    • 1

    • 2 years ago
    35:06
    You likely know Dan Misener for his work in Podcasting - but I managed to trace his roots back to radio. Specifically, to CBC and shows like DNTO (Definitely Not the Opera) and Spark with Nor...
    • 1

    • 2 years ago
    57:27
    Carlota G is the midday host at 107.5 XTreme Radio in Vegas. We discussed her early career path in radio, starting as a vinyl collector in high school and later transitioning from a medical b...
    • 1

    • 2 years ago
    39:04
    At least once a year I get the urge to do an episode about career management and what to do when there are mass layoffs from the impactful culprits like Bell, Audacy, iHeart, Corus, Rogers, o...
    • 1

    • 2 years ago
    32:34
    This week, I speak with Rob Grant from 101.5 Today Radio in Calgary. Back in 2022 I went to Spain and landed in Seville for the Copa Del Rey final between Real Betis and Valencia. On my Insta...
    • 1

    • 2 years ago
    01:07:13
    Jeff Woods returns to the show. He was a guest way way back in 2016 in Episode 2. Back then we spoke about his (then) new book, Radio, Records and Rockstars. Shortly after came the creation o...
    • 1

    • 2 years ago
    38:44
    Back in August of 2020, I had Alan Cross on the show to talk about the issues facing the music industry in the wake of the pandemic. In 2022, we could have declared that music was back but we...
    • 1

    • 2 years ago
    34:49
    It appears that Jeremy Baker has come full circle. After starting the commercial part of his career at the Zone in Victoria, Jeremy has returned. We discuss his early years buying 90's CD's, ...
    • 1

    • 2 years ago
    45:28
    In this episode, Jeremy recounts his career journey from his first internet and computer experiences in the 1990s to his current role in digital innovation for radio. Beginning with a vivid r...
    • 1

    • 2 years ago
    58:22
    Another episode years in the making. Scot Turner recently retired from Evanov Radio in Brantford, Ontario. Scot discussed his experiences in radio programming, sharing insights on how to navi...
    • 1

    • 2 years ago
    01:21:35
    Heather Furr is the Director of Digital for the Bob & Sheri Show. They have 70 radio affiliates that they work with. Inside the walls of one radio station, digital strategy is an ongoing ...
    • 1

    • 2 years ago
    35:23
    Last time Sue Haas was on the show, she had just moved over from Blue Ant Media to start as the President and COO of NLogic. Well, almost a year has gone by since then, and Sue's back to let ...
    • 1

    • 2 years ago
    30:26
    I reached out to Roz Weston when he was releasing his book, A Little Bit Broken in September of 2022. So that is not completely true - I sent an email to the publisher requesting an interview...
    • 1

    • 2 years ago
    52:04
    We last had Arielle Nissenblatt on episode 307 a few years ago and loved the enthusiasm and energy she brings to the space. So much has changed in two years including many things that pertain...
    • 1

    • 2 years ago
    39:53
    Craig Bruce’s radio days started in 1986 hosting shows in Australia. He now consults for radio stations and launched a podcast called Game Changers Radio in 2016, featuring interviews with ra...
    • 1

    • 2 years ago
    46:37
    Joining us Tuesday on the show is Craig Bruce, a consultant for radio companies in Canada, New Zealand and Australia. We are going to talk about his career but also his podcast is called ‘Gam...
    • 1

    • 2 years ago
    02:31
    So this is episode 400. I'm never really sure if as podcasters we are supposed to celebrate these milestones publicly; I have never heard a listener tell anyone that "you need to listen to Ep...
    • 1

    • 2 years ago
    45:36