Unofficial Partner Podcast

Three highly experienced communications professionals join Richard to dissect some recent high profile PR gaffes.Guests:Henry Chappell, Founder and CEO of Pitch Marketing GroupNeil Daugherty, Senior M...

Ted Knutson's career tracks a remarkable arc: professional gambler at Pinnacle, architect of Brentford's analytics-driven recruitment model, founder of StatsBomb — built from a blog written ...

Today, we are joined by Ben Curtis, Global Brand Vice President for Rexona—the brand known as Degree in the US, Sure in the UK, and Shield in South Africa. Ben oversees the global strategy for a brand...

Bex Smith, is our guest today on Other People’s Money, Unofficial Partner’s sports finance series presented with regular cohost Matt Rogan. Bex Smith was captain of the New Zealand Women’s football te...

What T20 Cricket Teaches Every Sport About The Race For The Global Fan.Mike Jakeman joins Richard for Inside Edge, the business of cricket series. Guests: Finn Bradshaw, Head of Digital, ICCEdward Fit...

Barney Francis offers an insider's view of the sports media economy, drawing on his huge experience as MD of Sky Sports in the UK and EVP, Studios at IMG, the company's production business. ...

Richard is joined by regular Bundle co-hosts Yannick Ramcke and Murray Barnett. Yannick is General Manager of OTT at the streaming service OneFootball and Murray is founder of 26West Sport and formerl...

Pete Fitzboydon, former CEO of Sussex County Cricket Club, reveals the stark financial realities facing non-Test hosting counties. With only 7 out of 50-60 annual playing days generating profit, count...

Sally Munday is CEO of UK Sport, one of the most influential positions in the sports industry. On Friday the 2026 Winter Olympic and Paralympic Games begins in Milan-Cortina. How many medal will Team ...

Ryan Norys is the Chief Revenue Officer at Tottenham Hotspur. This is a candid conversation about the commercial fortunes of the club as it brings the front of shirt sponsorship to market at a time of...

THE BILLION DOLLAR RACE: WHO WINS SPORTS AI?There's a race on. Bloomberg Terminal for sport. Sports Business GPT. The industry's operating system. Who builds it first?THE LAST FRONTIER"...

What if we could fix the conference panel? You know the format—interesting people, good intentions, and about ninety percent of it forgotten by the time you reach the bar.Chat_UP Live was held at FUSE...

Welcome to The Bundle, our regular series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, fo...

Nikki Doucet has the most interesting job in British sport and one of the most difficult. Certainly, everyone in the sports business has an opinion on what the CEO of WSL Football should do to capital...

David Cushnan and James Emmett of Leaders in Sport join Richard on the final podcast of the year to review the people, stories and events that mattered in 2025.Unofficial Partner is the leading podcas...

Richard Gillis is joined by Damian Browarnik from WSC Sports, the content and data platform working with over 650 clients including the NBA, NFL and La Liga, and Rich Johnson, sports marketing strateg...

The Bundle is our long running series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, founde...

Today's guest is Dan Jamieson, who is chief executive and co-owner of ICONS, the world's biggest signed football memorabilia company. ICONS was founded in 1999, originally starting as an edi...

Inside Edge is our cricket business series with co-host Mike Jakeman. Today's guest is Venkat Ananth on the money circling the IPL franchises. Check out Venkat's newsletter and blog, State o...

Olympic marketing pioneer Michael Payne discusses his book Fast Tracks and Dark Deals, exploring how sport became business through the lens of legendary figures like Horst Dassler, Bernie Ecclestone a...

This episode was recorded at the recent Sportradar Connect: Soccer Edition event at the London Stadium in Queen Elizabeth Olympic Park.  The podcast divides is in two parts. First is an onstage conver...

Inside Edge is our series on the business of cricket, presented with co-host Mike Jakeman. Our guest is Phil Weston, head of cricket at TGI Sport, the agency owned jointly by George Pyne's Bruin ...

Mark Oliver was the BBC's first head of strategy before creating Oliver and Ohlbaum in 1995, which remains one of the most influential media advisory boutiques in the market, with clients ranging...

The story of Brentford is one of the most interesting and quoted case studies in European football over the last decade. The west London club been transformed on and off the pitch, from being saved fr...

This is a special episode of Other People's Money is our regular series on sports investment which was recorded recently in front of an invited audience at the London headquarters of EY, the Big ...

Nike, Drake and Beats have just released cricket themed campaigns.WTF? Is cricket cool?Richard asked Mike Jakeman and Simon Moore to list their best and worst cricket themed campaigns and the result i...

We took The Bundle to Monaco and recorded a live podcast on stage at Sportel, the famous sports media and technology marketplace.Joining Richard and regular co-host Murray Barnett were Glen Killane (E...

Joining Richard and Matt Rogan is António Caçorino, founder & CEO of APEX, the sports fund manager known for its roster of over 70 athletes across 15 sports and 30+ leagues. Famous names attached ...

What Just Happened - Episode SummaryRugby League's Private Equity Play: Super League Seeks InvestmentThe Rugby Football League is in talks with private equity firms, including Lion Cap Global and...

We went to the London offices of Sid Lee Sport to host Cause and Effect: Why sponsorship needs an effectiveness revolution. A live recording featuring industry professionals from across the sport spon...

Today's conversation was recorded at the Two Circles European Summit which took place a few weeks ago at the Institute of Engineering and Technology overlooking the Thames, next to the Savoy. Gar...

This is the fourth and final episode of our series What's Sport Selling? Created in collaboration with the Redtorch research and creative agency. Today's guest is Tim Hollingsworth, who led ...

Guests Jen Topping and Jo Redfern critique the arguments around sport’s relationship with the creator economy, the control v chaos philosophy divide inherent in digital IP monetisation and audience bu...

Our guest is Sam Sadi, CEO of LiveScore Group, and a regular visitor on Unofficial Partner. Last week he announced a groundbreaking new partnership between the LiveScore sports content and betting pla...

 This is Inside Edge, which is our cricket business podcast. Regular co-host Mike Jakeman is away this week, but our guests are Beth Barrett-Wild and Jen Vile from the ECB.  Beth is the Tournament Dir...

Three stories from a week in the sports business.James Emmett comes fresh from the IMG-Redbird Summit.David Cushnan on what and who lurks behind The Enhanced Games.Richard on Jamie Redknapp and Richar...

Welcome to The Bundle, our regular series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, fo...

The perfect weekend warm up. Richard is joined by Dave Cushnan and James Emmett from Leaders in Sport. Each picks a story of the week and asks, what just happened? Sponsored by:Women’s sport at Leader...

SPORTEL Monaco takes place at the Grimaldi Forum in Monaco October 20th to 22nd. It's been the world's leading sports content media rights and technology convention for more than 30 years. T...

Richard is joined by David Cushnan and James Emmett of Leaders. Three stories from this week in the sports business.What happened, why do we care and where's it going?What does McLaren F1's ...

Today's guest Paul Caine is the President of On Location, the premium experiential hospitality division of TKO Group Holdings (NYSE: TKO). Under his leadership, OnLocation has become the global l...

 Today we are talking Other People's Money, this is our regular series on sports finance with regular co-host Matt Rogan, who was of course one of the Co-Founders of Two Circles. Today's gue...

As co-founder of Perform and DAZN, Simon Denyer has spent the last twenty years at the intersection of sport, media, and technology. Last week he brokered an innovative new relationship between La Lig...

 This is an episode of Inside Edge, our series on the cricket business with regular co-host Mike Jakeman. Today's guest is Peter Hutton, and nobody knows more about the relationship between telev...

Every shirt tells a story. Joey D'Urso, an award-winning journalist from The Times and formerly of The Athletic, joins UP to discuss his new book: More Than A Shirt: How Football Shirts Explain G...

Welcome to The Bundle, our regular series on the sports media and streaming marketplace with co-hosts Yannick Ramcke, General Manager of OTT at the streaming service OneFootball and Murray Barnett, fo...

This is episode three of a four-part series created in collaboration with Redtorch called What's Sport Selling? It's a conversation with John Ridgeon, the chief executive of World Athletics....

This is a live episode of Wedge Issues, our golf business series recorded at Callaway Clubhouse at The Open Championship this week at the Royal Portrush Golf Club. Niall Horan: One Direction star and ...

Arvind Iyengar is chair of Sportz Interactive and CEO of the Sportz Solutions, the global parent company. As such he now oversees a company with 700+ employees working across 40 sports worldwide, with...

Inside Edge is Unofficial Partner's regular series on the business of cricket, co-hosted by Richard Gillis and Mike Jakeman.Freddie Wilde represents the new generation of cricket analytics profes...