37: Battle of the Brands: Leo Fender vs Les Paul

When Leo Fender and Les Paul met, they didn’t have much in common — one was an introverted tinkerer, the other a rising star. But their electric guitars defined the sound of rock ‘n’ roll. Buddy Holly, Carl Perkins, Eric Clapton, and Jimi Hendrix brought Fender and Paul’s rivalry alive onstage in a “battle of the brands” that spanned decades.Sign up for our newsletter: http://newsletter.businessinsider.com/join/brought-to-you-bySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.