Creating Urgency EP 25

This is one of the toughest things to do in face-to-face selling. However, when you understand your responsibility to your collectors or potential collectors, it becomes easier. When you remember the key mantra "It's all about them; it's not about you", you will find a feeling of comfort in exploring this foundational selling principle. This is another episode that probably deserves to be heard more than once. This is all about a subtle, almost invisible suggestion that is very important to include along the way during a presentation. I include several examples of the kinds of statements you might want to consider using - put into your own words, of course. I also beg for some help at the end of this podcast. So stay to the end so you can help me out. I just "need a little help from my friends" to borrow a phrase from Ringo Starr. Meanwhile - enjoy!