Pai (pronounced 'Bai') is a small town in northern Thailand about 140KM north of Chiang Mai on the main Chiang Mai - Mae Hong Son route. Years ago Pai was a quiet market village, mainly inhabited by Shan people, but nowadays it thrives on tourism thanks to its arrival on the 'backpacker map' of Northern Thailand. Nowadays both Thai and foreign tourists are making their way to Pai in droves - the numbers of Thai tourists has increased dramatically since 2006 after Pai featured in two popular, Thai-made romantic movies. There are also frequent music festivals held in Pai - including the
Pai Reggae Festival that also features briefly on this podcast.